Report says AZ is leading the way in creating a paid workforce for caregivers

A new report from PHI, a national organization that supports paid caregivers, found that Arizona is an example of a state leading the way in building this workforce.

Stephen McCall, data and policy analyst at PHI, says in this latest report that Arizona has been highlighted for an initiative called the Caregiver Campaign.

“The Caregiver campaign, which is a public education campaign to really highlight the roles and importance of these workers in the workforce to attract people who might be a good fit for those roles,” McCall said. “This mainly takes the form of collecting worker stories. These can be very useful for recruitment, as workers can talk about both the intrinsic and extrinsic benefits of their roles, as well as the real physical and emotions of their roles.”

The Caregiver Campaign is led by the Arizona Long-Term Care System Workforce Development Alliance, which is a coalition of managed long-term care plans, providers and others who are working to address labor shortages.

“So I think centering the voices of workers and really emphasizing the meaning of this work and the importance of this work in the lives of older people and people with disabilities,” he said. “This is a real opportunity to appeal to the altruism of job seekers.

McCall says other states have taken steps to increase salaries, provide training and opportunities for advancement.

Michael A. Bynum